Some are delicious, some are boring. These ones are boring.


Cookies are used for a number of reasons, the main purpose being to enhance your web browsing experience.

Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your web browser that enables the site’s or service provider’s systems to recognise your browser and capture and remember certain information. For instance, we use cookies to help us remember and process the items in your shopping cart. They are also used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.

We use cookies to:

• Help remember and process the items in the shopping cart.

• Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. We may also use trusted third-party services that track this information on our behalf.

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since every browser is a little different, look at your browser’s Help Menu to learn the correct way to modify your cookies.

If you turn cookies off, some of the features that make your site experience more efficient may not function properly.

We use Google Analytics tracking cookies to collect anonymous traffic data about your use of this website. This information is stored by Google and is subject to their privacy policy, which can be viewed on their website. Google Analytics collects information such as pages you visit on this site, the browser and operating system you use, and the time spent viewing pages. The purpose of this information is to help us improve the site for future visitors.

If you use the shop, we will use a session cookie. This cookie is necessary for site functionality. It is held temporarily in the memory and is deleted when the web browser is closed. This cookie contains no personally identifiable information.

If you use the Magical website, you consent to the use of cookies. If you have previously given consent to our use of cookies and would like to withdraw it, you only need to delete the existing cookies for the site in your browser. If you return to the site after that, this act will re-consent us using cookies.

If you have any questions about this policy, please contact us.